HGBA Member Meet and Greet: Stephanie Kennedy

Stephanie Kennedy, Golden Rule Builders

P.O. Box 294, Catlett │Showroom: 3409 Catlett Rd, Catlett
540-788-3539 │skennedy@goldenrulebuilders.com │GoldenRuleBuilders.com

When and why did you decide to join this company?
I joined Golden Rule Builders in March of 2020. Prior to that I had my own business but missed being part of a team. GRB was looking for someone in marketing and I was looking for a change. To me, it was a divine appointment at the perfect time.

How do Golden Rule Builders serve the local community?
We serve our community by offering a one-stop-shop design center showroom where clients can browse and select their home options all in one place. We also offer a complete suite of home remodeling services from kitchen and bath remodeling to additions and whole house renovations.

Please share one of the greatest moments you’ve experienced in your current profession.
We were able to launch our new brand with a ribbon-cutting ceremony last October with the Fauquier Chamber, SoBo Mobile food truck and Yoder’s Dutch Delights. We had approximately 70 guests attend. It was wonderful to see so much support from our community and clients. And the rain stopped just in time.

Tell us about your experience with the HGBA. How has it supported you in your local business?
I’m new to HGBA and was able to attend a small gathering last year. The remainder of meetings have been virtual but still very engaging and I feel welcomed by all the members.

What are the top three business tips and tricks you can offer to other professionals?

  1. You must adapt to the ever-changing social media challenges and ways to market to your ideal client.
  2. Find out which platforms your ideal client is using and get really good at one or two. Use these channels to the best of your ability.
  3. Have a marketing plan and be intentional about it. Without a plan, you will spin your wheels and your content (digital or print) will not be as effective.

Are you from this area? If not, what brought you here and what do you like about our town?
My family moved from Leesburg to Amissville in 2005 because of my husband’s job. I worked for our local Chick-fil-A for seven years, loved the community we served and just found the area to be a very friendly, small business-minded community, with great places to eat and fellowship.

What is your favorite season in this area, and why?
I love summer! Walking around Main Street, eating outside, farmers market and plenty of local family events to attend.

What are some hobbies you enjoy?
I compete on a Chestnut Forks tennis team and enjoy traveling to other clubs. If you can call eating out a hobby, I love doing that and supporting local businesses.

What is your favorite restaurant?
My favorite local restaurant is Claire’s at The Depot. BJ’s Brewhouse is my favorite chain restaurant.

What was your most interesting job prior to your current profession?
My most interesting job was being the marketing director at Chick-fil-A in Warrenton. I loved going to the Bird Bowl between the Falcons and the Eagles and I was known as the coupon lady because everywhere I went, I handed out free food coupons. Most of the time I had the Chick-fil-A Cow with me which attracted a lot of attention. It was a good time for sure and that position really put me in the community and I met many wonderful people in our school system, churches, small businesses and much more.

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